CHOSN was officially registered as a business on August 13th, 2023 but the name and vision behind it go back over a decade. In 2011, CHOSN was born on a trampoline in Ohio, where two brothers heavily inspired by the rising Call of Duty scene and FaZe Clan dreamed of creating something unique. The word “Chosen” came up during a brainstorming session, but it felt too common. So, they gave it a twist: ChosN. A name that felt original, intentional, and different just like the people it would later represent. What started as a gaming clan evolved.

By 2018, both brothers had shifted their focus to the car scene, carrying the CHOSN mindset with them. They created a small crew called Street6, gathering close friends and sharing a passion for cars and culture. While that group didn’t last long, it sparked a new project called Street Dreamers, led by the older brother, and continued to build community without limits. Eventually, the older brother returned to gaming, and I continued on my journey, leading to what CHOSN is today: a lifestyle brand based on the car scene.

The Reaper logo isn’t about death, it’s about purpose. Our motto, “You’re worthy of being CHOSN,” reflects the deeper meaning behind the symbol. The Grim Reaper is often seen as a guide for someone who helps others reflect on their life, understand their path, and transition to what comes next. CHOSN represents that journey. We’re here to help people evolve, grow, and become the best version of themselves.

Today, CHOSN has chapters all across the United States and we've expanded globally, with major communities thriving in Singapore and Japan.